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The Power of Partnerships: How Collaboration Fuels Small Business Growth

3/31/2025

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Small businesses are the heartbeat of local economies. They fuel job creation, stimulate neighborhood revitalization, and bring unique services to the communities they serve. At The Acceleration Project (TAP), we believe that empowering entrepreneurs strengthens businesses and transforms entire communities.
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TAP provides high-impact consulting that meets small business owners where they are. Unlike traditional consulting firms, TAP provides no-cost, expert guidance tailored to small business owners’ challenges. Whether it’s financial guidance, marketing strategies, or operational support, our team of expert consultants delivers customized solutions to help businesses overcome challenges and achieve sustainable growth.
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One inspiring story comes from John Noisette, the owner of Liberty Tax in Albany. When John returned from Africa in 2016 to care for his mother, he brought with him a strong sense of family and community values that now shape how he leads his business. As a small business owner, he faced the challenges of a highly seasonal model, with peak demand from December through July, and limited access to shared best practices.

Looking to create more stability and long-term growth, John came to TAP with a clear vision: strengthen his existing tax business and launch a new bookkeeping service to generate year-round revenue. With TAP’s strategic guidance and his entrepreneurial drive, John is building a more resilient business and expanding the services he offers his community.
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TAP worked with John to:
  • Benchmark pricing and service models for small bookkeeping firms.
  • Model break-even points for launching his side business.
  • Explore marketing and online expansion strategies.
  • Optimize his website and establish strong financial projections.
This collaboration helped John make more informed decisions and stay accountable to his goals.
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“The discussion on Sales and the importance of creating value was useful for the business. In the first week of starting the business, my monthly income went from 0 to $4,000 with three new clients.” — John Noisette, Owner of Liberty Tax Albany

Today, John is continuing to grow his tax and bookkeeping services. TAP provided more than just business advice—we offered a sounding board and a support system that helped him move forward with greater clarity and confidence.
Ready to Grow Your Business?
With over a decade of experience working alongside small business owners, TAP provides trusted, no-cost services designed to help you navigate challenges, seize opportunities, and grow with confidence.​

Are you a small business owner looking for expert support at no cost? Apply for a free 1:1 consultation to access personalized support and take your business to the next level.


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The Power of Partnerships: How Collaboration Fuels Small Business Growth

3/21/2025

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Small businesses are the backbone of local economies, yet many struggle to access the resources needed to grow. That’s why TAP and KeyBank teamed up to launch the Business Growth Accelerator in Cleveland, equipping entrepreneurs with essential skills, financial knowledge, and one-on-one coaching to help them scale their businesses and thrive.
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The program kicked off last month with an in-person session on brand positioning, setting the foundation for a four-part workshop series on financial literacy, credit management, and borrowing essentials. These workshops provide participants with a structured framework to assess their businesses, identify growth opportunities, and take meaningful steps toward expansion. Each session is followed by one-on-one coaching, allowing business owners to gain tailored insights and apply strategies directly to their unique business challenges.

KeyBank’s support is instrumental in making this initiative possible, reinforcing its commitment to economic development and small business empowerment. Through this partnership, TAP and KeyBank are providing entrepreneurs with the practical tools and financial expertise needed to navigate challenges, build sustainable businesses, and drive community-wide economic growth.
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The program is already delivering measurable results. Nearly 100% of participants have reported greater confidence in their brand strategy, with many noting that the program has given them a clearer vision and actionable steps for long-term success. One business owner shared, “I love that my TAP consultant reviewed my site before our call. Her insights were spot on, and her recommendations were exactly what I needed.”

Beyond individual success stories, the ripple effect of this initiative is significant. Stronger businesses lead to more jobs, greater economic stability, and revitalized local communities. The Business Growth Accelerator is not just about individual entrepreneurs—it’s about fostering an ecosystem of growth that benefits entire neighborhoods.

With a graduation event on April 17, participants will walk away with stronger business strategies, improved financial literacy, and a roadmap for sustainable expansion. This milestone will celebrate their progress and highlight the power of continued education and mentorship in driving small business success.
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TAP’s work is fueled by forward-thinking partners who believe in the power of small business to transform communities. By investing in entrepreneurs, organizations like KeyBank are helping to build a more resilient and prosperous future for all.

If your organization is interested in making a meaningful impact, explore opportunities to partner with TAP. Together, we can create more opportunities, empower business owners, and strengthen local economies.

Visit The Acceleration Project to learn more about how you can support small business growth.
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Community Investment: The Key to Economic Resilience

3/17/2025

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Economic resilience starts with strong local businesses. When small businesses thrive, communities flourish—they create jobs, provide essential goods and services, and fuel local economies. Their success strengthens neighborhoods, supports families, and drives innovation. Yet, too many entrepreneurs face steep barriers, from limited access to capital to operational challenges that hinder growth. Addressing these obstacles isn’t just about supporting business owners—it’s about building stronger, more sustainable communities for the future.
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At The Acceleration Project (TAP), we help small businesses navigate these challenges by offering expert guidance and resources. A recent example is a minority-owned café that struggled with post-pandemic recovery. With TAP’s support, the business optimized its costs, restructured its pricing model, and expanded digital marketing efforts. Today, it has seen a 40% increase in foot traffic and hired three additional employees.

"Because of what I've learned from TAP, I felt confident enough to go to a city networking event today and start talking to agencies about what I can offer. It's exciting to think about all the new doors that might open because of this. Really appreciate how you've pushed me to explore these paths and use my strengths in new ways. Looking forward to what comes next!"
— Genny Mack, Holistic Wellness Entrepreneur
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Investing in small businesses isn’t just about supporting individual entrepreneurs—it’s about strengthening entire communities. Philanthropic support from high-net-worth individuals allows TAP to provide essential services at no cost to small business owners who otherwise couldn’t afford them. Whether through individual donations, foundation grants, or impact investing, there are many ways to support TAP’s mission and drive sustainable economic change.

Join us in fueling community investment and economic empowerment by donating today. Donate Now
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Meet the Experts: How TAP’s Volunteer Consultants Drive Small Business Success

3/10/2025

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At The Acceleration Project (TAP), our volunteer consultants are the backbone of our mission to empower small business owners with expert guidance and strategic solutions. These professionals, bringing deep expertise in finance, marketing, operations, and business strategy, dedicate their time to helping entrepreneurs overcome obstacles, increase revenue, and build sustainable business growth.

TAP’s consulting services provide invaluable support to small business owners who may lack access to traditional advisory services. Through hands-on mentorship and tailored strategies, TAP consultants help entrepreneurs streamline operations, optimize financial management, and strengthen their market presence, among other topics.​

In this feature, we highlight TAP’s talented consultants who are making a difference and showcase insights from the TAP Consultants & Client at Work video, where they share their experiences working with small businesses.
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TAP consultants are a community of like-minded, mission-driven individuals. They are trained using TAP’s proprietary, research-backed set of tools on the small business owner mindset and cultural competency, complementing their deep industry knowledge and functional expertise from their roles as former small business owners, Fortune 500 employees, and community leaders. They bring years of experience in fields such as: ​

  • Finance and Cash Flow Management – Helping businesses improve profitability, secure funding, and optimize expenses.
  • Marketing and Branding – Guiding small business owners on digital marketing, customer acquisition, and brand visibility.
  • Operations and Efficiency – Streamlining processes and introducing best practices for business scalability.
  • Strategic Planning – Assisting entrepreneurs in long-term growth strategies to build sustainable success.
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In the TAP Consultants video, consultants share why they volunteer and how their expertise helps small businesses thrive.

  • Making an Impact: TAP consultants emphasize the meaningful relationships they build with business owners. Many express how rewarding it is to see entrepreneurs implement their advice and achieve real growth.
  • Collaboration at its Best: Unlike traditional consulting, TAP fosters a partnership approach, ensuring that business owners feel supported, heard, and empowered to make informed decisions.
  • Diverse Industry Experience: The video showcases professionals from various industries, each bringing a unique perspective and customized solutions to small business challenges.
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The power of TAP’s consulting model is evident in the success of small businesses that have benefited from expert guidance. For example:

  • Annie's Ginger Elixir in Brooklyn, New York, collaborated with TAP to enhance financial management and prepare for growth. With TAP's support, the company refined its business plan, improved financial metrics, and became better equipped to approach lenders and investors confidently. This strategic guidance has positioned Annie's Ginger Elixir for national and international expansion.
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Beyond one-on-one consulting, TAP’s experts also contribute to:
  • Workshops and Webinars – Educating business owners on specific predetermined topics such as cash flow management, customer engagement, and digital marketing.
  • Strategic Business Tools – Helping entrepreneurs implement financial tracking, pricing strategies, and business expansion plans.
  • Corporate and Foundation Partnerships – Collaborating with organizations such as JPMorgan Chase and KeyBank to develop programs that support small business development.
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TAP offers a unique opportunity for professionals to leverage their expertise for social good. Consultants gain:
  • A sense of purpose by directly impacting small businesses and their communities.
  • Professional development through exposure to new industries and problem-solving challenges.
  • Networking opportunities with other high-caliber professionals in finance, marketing, and business strategy.​

If you’re an experienced professional passionate about small business success, TAP welcomes you to join our network of consultants. Join the Movement: Become a TAP Consultant or Support Our Mission
TAP is always seeking dedicated professionals to join our team of consultants and help small business owners thrive.
Want to make an impact? Apply to be a TAP consultant today!
Learn More About TAP Consulting Opportunities
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TAP is always seeking dedicated professionals to join our team of consultants and help small business owners thrive.
Want to make an impact? Apply to be a TAP consultant today! Learn More About TAP Consulting Opportunities.
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Navigating Challenges: How Small Business Owners Can Overcome Common Obstacles

3/3/2025

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Running a small business is a rewarding journey, but it comes with its fair share
of challenges. From managing cash flow to adapting to market shifts,
entrepreneurs must be strategic and resilient to thrive in an increasingly competitive landscape.

At The Acceleration Project (TAP), we’ve worked with hundreds of small businesses, helping them tackle common obstacles with expert guidance and customized solutions. Whether you’re struggling with financial planning, scaling operations, or reaching new customers, the right strategies can help you build a sustainable, profitable business. In this guide, we’ll explore the most common challenges small business owners face and provide actionable solutions to overcome them.
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One of the biggest reasons small businesses fail is poor cash flow management. Without enough working capital, even a profitable business can struggle to cover expenses like rent, payroll, and inventory. ​

How to Improve Cash Flow:
  • Monitor Finances Regularly – Use accounting software like QuickBooks or Xero to track income and expenses in real time.
  • Optimize Invoicing – Implement digital invoicing systems and offer multiple payment options to get paid faster.
  • Control Expenses – Audit your expenses to eliminate unnecessary costs and negotiate better terms with suppliers.
  • Establish a Financial Cushion – Build an emergency fund with at least three to six months of operating expenses.

TAP has helped business owners implement interactive cash flow management tools in partnership with JPMorgan Chase, ensuring they have the financial insights needed to make informed decisions.
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Many entrepreneurs struggle with scaling their businesses without overextending resources. Whether expanding to new markets, hiring employees, or increasing production, sustainable growth requires careful planning.


How to Scale Effectively:
  • Set Clear Growth Goals – Identify key performance indicators (KPIs) to track progress.
  • Invest in Technology – Use automation tools to streamline operations and reduce manual workload.
  • Outsource Strategically – Delegate non-core tasks like bookkeeping and social media management to free up time for strategic planning.
  • Develop a Scalable Business Model – Focus on recurring revenue streams, such as subscription services or long-term contracts.
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In today’s competitive market, a strong online presence is essential for attracting and retaining customers. However, many small businesses struggle with digital marketing and lack the expertise or budget to compete effectively.

How to Strengthen Your Marketing Strategy:
  • Build a Professional Website – Your website should be mobile-friendly, optimized for SEO, and easy to navigate.
  • Leverage Social Media – Engage with your audience on platforms like Instagram, LinkedIn, and Facebook.
  • Use Email Marketing – Build an email list and send targeted campaigns with promotions and valuable content.
  • Invest in Local SEO – Optimize your Google My Business profile and encourage satisfied customers to leave positive reviews. ​

TAP consultants work with small business owners to develop tailored marketing strategies that maximize visibility and customer engagement.
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As businesses grow, inefficiencies in operations, logistics, and workforce management can lead to decreased productivity and increased costs.

How to Streamline Operations:
  • Implement Project Management Tools – Platforms like Trello, Asana, or Monday.com help teams stay organized.
  • Optimize Inventory Management – Use AI-powered inventory tracking to prevent stock shortages or overstocking.
  • Standardize Processes – Create standard operating procedures (SOPs) to maintain consistency in business operations.
  • Train and Empower Employees – Invest in professional development to improve team performance and job satisfaction.
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TAP provides high-quality, pro bono consulting services designed to help small business owners navigate their biggest challenges. Our team of expert consultants assists with:

✔ Financial Planning – Helping business owners improve profitability and cash flow.
✔ Marketing Strategy – Enhancing brand visibility and customer engagement.
✔ Growth and Expansion Planning – Developing scalable business models for long-term success.
✔ Operational Efficiency – Implementing technology and automation solutions.
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TAP has helped hundreds of small business owners transform challenges into opportunities. Whether you need help managing cash flow, scaling operations, or improving marketing efforts, our expert consultants are here to guide you.

📌 Ready to take your business to the next level? Learn more about TAP’s consulting services today.

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  • HOME
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