2025
YEAR IN REVIEW
From Investment to Impact
LETTER FROM
OUR CEO
Dear TAP community,
This Year in Review captures a powerful result: a 10 to 1 Social Return on Investment, validated through an independent analysis conducted in partnership with The Bridgespan Group, a globally respected nonprofit advisory firm. The findings confirm that every dollar invested in The Acceleration Project (TAP) generates ten dollars in economic and community value, underscoring the strength, rigor, and scalability of our model.
That result reflects a year defined by trust, momentum, and disciplined execution. In 2025, TAP strengthened its role as a trusted national partner to under-resourced small business owners by expanding our reach, deepening our programs, and deploying expert talent, capital, and partnerships at critical moments in entrepreneurs’ growth. With the support of major grant partners including Ares Charitable Foundation, Apollo Opportunity Foundation, Citi Foundation, eBay Foundation, and JPMorganChase, we were able to meet unprecedented demand while reinforcing the durability of TAP’s approach.
Because of this collective support, no small business owner who came to TAP in 2025 was turned away. Every entrepreneur who sought our guidance received high quality services at no cost to them, ensuring access to expertise when it mattered most.
Most importantly, our work reflects a collective effort. Institutional partners who invest with intention, consultants who contribute their expertise, and entrepreneurs who place their trust in TAP all play a role in building stronger businesses and more resilient communities. Together, we are accelerating TAP’s next phase of growth and extending impact where it is needed most.
I invite you to explore the pages ahead and see how sustained investment, paired with expertise and partnership, continues to translate into lasting economic opportunity.
Thank you for being on this journey with us,
Jane Veron
CEO and Co-Founder, The Acceleration Project
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WHY DOES TAP EXIST?
THE FRAMEWORK THAT DRIVES OUR IMPACT
OUR MISSION
To empower under-resourced small business owners and accelerate their success by providing no-cost, high-impact and customized strategic, financial, operational and marketing support.
OUR APPROACH
Our carefully vetted, trained and culturally competent consultant team serves as trusted advisors, providing business coaching and mentorship with compassion and empathy. They share Fortune 500 wisdom by translating frameworks and tools into formats that are accessible and meaningful to small business owners.
OUR VALUES
THE PRINCIPLES THAT GUIDE HOW WE WORK
ACCESS
We empower individuals and small businesses by fostering growth and providing access to the resources, tools, and opportunities needed to achieve financial independence and sustainable economic success, all delivered at no cost to the entrepreneurs we serve.
INNOVATION
TAP’s proprietary approach harnesses our extensive expertise and talent to create tailored solutions that address unique business challenges, staying at the forefront of industry advancements to maximize impact and results.
IMPACT
We are committed to working hand-in-hand with small business owners nationwide, leveraging dedicated professionals to create shared success, transform businesses, foster lasting community growth, and close opportunity gaps.

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When small businesses succeed, they do more than grow revenue. They create jobs, recirculate capital, and anchor stronger communities. TAP’s SROI analysis confirms that expert guidance, paired with sustained investment, delivers durable economic returns.
$1 → $10
For every $1 invested in TAP programs, $10 in economic and community value is generated.
In partnership with The Bridgespan Group, TAP conducted a Social Return on Investment (SROI) analysis to quantify the real-world impact of small business consulting.
Using TAP program data from 2021 to 2024 and insights from more than 20 academic studies, the analysis delivers a rigorous, data-informed assessment of how targeted expertise translates into measurable economic outcomes.
10:1 Return on Small Business Investment
Measuring the true economic and community value of expert consulting
Small businesses are powerful engines of local economic vitality.
7.2 x Return
Client Revenue Growth
TAP helps business owners strengthen pricing, improve operations, and expand their customer base, leading directly to sustained revenue gains.
0.6 x Return
Job Creation
As businesses grow, they hire. New jobs generate wages, household income, and long-term economic stability.
2.2 x Return
Local Economic Recirculation
Small businesses reinvest locally by hiring nearby vendors and service providers, creating ripple effects that strengthen communities.
When small businesses succeed, they do more than grow revenue. They create jobs, recirculate capital, and anchor stronger communities. TAP’s SROI analysis confirms that expert guidance, paired with sustained investment, delivers durable economic returns.
The 3 Drivers of TAP’s 10:1 Return

Our consultants bring experience from top firms such as Accenture, Amazon, Apple, Bain & Company, Blackstone Group, Citibank, Deloitte, IBM, Nike, Pfizer, PwC, Unilever, Wall Street Journal
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